majin Ina Fuck You Doin’ ? (official Video)
BY: KanesWorld TV
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Philadelphia rapper YOUWIN presents the Spacekidvisuals-directed music video for "Deckard", the Joshua De Mets and Nick Gmerek-produced new single from Eden, YOUWIN's forthcoming album set to feature an appearance from Unotheactivist. YOUWIN says his new single was created "after a few nights spent in an empty cathedral where my friend Slender Pimp lived. It was wild, so the intro to the song comes from there. The instrumental sounded something out of the Blade Runner soundtrack, so I decided to name the song 'Deckard; after Harrison Ford’s character." Eden is coming soon on Marsten House. (stream YOUWIN's previous single "Christopher Wallace" on Spotify)
How did you get your stage name?
Well, my name is Ewan, and people have always had a hard time saying it, so I used to say “Ewan, Like You Win the prize”. To help them remember it. When I started rapping in high school I didn’t know what to call myself, and my mom jokingly suggested “YOUWIN, Like you win the prize” and it stuck.
What’s the Philly vibe like these days, as a city and as a rap scene?
The vibe changes depending on where you go, I record in North Philly, there’s a lot of rap over here, but there’s a lot of metal and indie shit going on too. Kids on the come up are really hungry, there’s local talent like Poundside pop and producers that started here and blew up like Working On Dying. Philly has always been a rap city, I think everyone from the garbage men to the store owners could probably spit a 16. there’s always a creative energy in the city no matter where you go but I think the sound of Philly is changing. People like uzi, Kur, and Pnb have paved the way for people like me to make less traditional sounding music and still find success.
How did “Deckard” come to be?
My friend slender pimp lived in an abandoned nunnery in port Richmond. we used to call it “the cathedral” because it had a church inside and pictures of Jesus everywhere. Everyone would go there to freestyle and party. It got wild sometimes, and the first part of the song was inspired by those times. When my homie Josh sent me the beat, the opening melody reminded me of the movie blade runner, it was so spacey and cinematic. The beat kind of informed the lyrics, and I named the song after Harrison Ford’s Character in the movie.
What do you think makes you unique in the rap game today?
I can hold my own in any arena of rap, and I’m on my own wavelength. These days, it seems like the easiest way to get on is to sound like someone else. I’ve always just been me, I make music from what I’ve lived through and how I feel. I don’t adhere to any formula or any specific “sound”. I’m versatile, I respect the artists that came before me, but I wanna push boundaries with my sound as well. I could go from pop melodies to real lyrics all on the same project.
What’s the main lesson you’ve learned from the COVID pandemic?
The value of work ethic! A lot of artists I know just sat inside and did nothing when the pandemic hit. I was going crazy, I couldn’t do anything besides create. I was making music just to stay sane at first, but when I linked up with Dj Knick at Marsten House everything changed. My output increased and my music became more cohesive, my whole catalogue was recorded during this pandemic. I couldn’t really go anywhere besides the studio, which allowed me to be hyper focused on getting songs done. I think I put out 3 projects last year. I’ve kept the same mentality even though things are kind of going back to normal. I guess I’ve learned that there’s no reason to stop working, if you want success in music I think that has to be the mentality.
youtu.be/LU5IfS-LZ_0
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Canada rapper/producer Trayvon Palmer presents the Ocular Vision-directed music video for "One More Time", his new self-produced single out now. Hailing from the Ontario city of Kitchener, Palmer releases his new clip on the heels of visuals for his previous single "Whine It Pon Me" (Youtube). "'One More Time' is a song to make people dance," Palmer says. "I grew up with Jamaican culture, so reggae music was always big in my life. I like to blend HipHop and Reggae in a lot of my music."
youtube.com/watch?v=bMDDRC5aFl0
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Singer/songwriter/rapper Paapa-Berchie presents the self-directed music video for "TiDal Wave", produced by Paapa-Berchie himself alongside JEDI. "TiDal Wave" appears on The Only Player To Ever Reign Always (Spotify) the last full-length from the Ghanaian-American DMV resident and University of North Carolina at Chapel Hill senior. The "TiDal Wave" clip comes on the heels of visuals for Paapa-Berchie's previous single "Queen" (watch on Youtube). "To ride with me on my TiDal Wave is to join me on this journey of self-discovery, freedom, and joy as we navigate the ups and downs of life," says Paapa-Berchie. "No matter the circumstance, whether good or bad, let's ride this TiDal Wave called life, and let's make something great of it."
youtube.com/watch?v=njo_HqHkL1I
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Central Valley, California producer Sir Veterano presents the Yellow Nguyen-directed music video for "All Hail The King", his new collaboration with Fresno, California rapper Fashawn and title track of their forthcoming Fresh Yard Records full-length, set to feature guest appearances from Aloe Blacc, eLZhi, Planet Asia and DJ Revolution. Last year Sir Veterano released The Gathering (stream on Spotify), which featured singles "Reputable" featuring MC Eiht, Planet Asia and Mitchy Slick (watch the music video), and "Cocaine Rap featuring Murs (watch the music video) as well as appearances from Bishop Lamont, Casual, Ras Kass, Guilty Simpson, Phat Kat, Fashawn, K-Bizz, 4TWO7, M.E.D., Skillz and Supastition. Nas executive-produced The Ecology, Fashawn's recent album released via Mass Appeal. Fashawn also appeared on the 2010 XXL Freshmen cover alongside Wiz Khalifa, J.Cole, and Nipsey Hussle. Growing up outside of San Francisco, Sir Veterano worked with Ras Kass, Kool G Rap, Mad Skillz, Planet Asia and Slaughtahouse through the mid-2000s and early 2010s, releasing the Latest and Greatest Vol.1 mixtape, a doo-wop themed instrumental album in partnership with Dart Adam's Producers I Know brand, and a DJ series of West Coast funk with 2DopeBoyz.com, before putting his career on hold in order to focus on his personal life. In late 2018, Sir Veterano expressed interest in rejoining the music business to his music manager, Walt Liquor - aka 4Two7 - and Kwa Nguyen, owner of Fresh Yard Clothing and Fresh Yard Records.
